I am a brand-centric Tier 1 Executive Advisor specialized in companies with double digit international growth.
My professional background includes over a decade as a Global Executive at MediaCom (WPP Advertising Group) working and living in several countries in Europe, Latin America (including Brazil) and USA, servicing Global Tier 1 brands (with strong focus in Procter & Gamble). This experience is topped up by the fact that I am trilingual (in Spanish, French and English) and have an excellent level in German.
After my years with MediaCom, I founded Suma Consulting; and in 2013 I pitched and won the BME Growth (BME, a SIX group Listed company) brand re-framing and repositioning assignment. Since them, I work closely with BME leaders, with Venture Capital Funds and with their listed/aimed-to-be-listed companies as an end to end Executive Advisor (incl. from culture and brand strategy to operational detail).
Besides, since 2013 I have made +90 television shows at RTVE24h (business program Emprende); and I teach leadership, branding and digital marketing in leading Universities and Institutions in Spain.
I am the author of the book Understand (available at amazon.com), a book which will provide you with a practical step by step canvas to generate business insights.
